By Joshua Otieno | April 17, 2026
NAIROBI, KENYA — The government has reaffirmed its commitment to advancing Kenya’s creative economy, with renewed focus on empowering youth and strengthening the film and audiovisual sector.
The message was delivered during the MultiChoice Talent Factory Graduation Ceremony held in Nairobi, where key government officials and industry stakeholders convened to celebrate emerging talent in the creative space.
The event was attended by Nelly Muluka, Acting CEO of the Kenya Film Classification Board, alongside Fikirini Jacobs, Principal Secretary in the State Department for Youth Affairs and Creative Economy.
Cabinet Secretary Salim Mvurya, who was represented at the event, emphasized the government’s strategic focus on the creative sector as a key driver of economic growth and sustainable development.
“Through the Creative Economy Bill 2026, the new Music & Audiovisual Tariffs 2026–2028, among other key interventions, the Government is building a more structured, fair, and investable industry that ensures creatives earn and thrive,” he stated.
The ceremony highlighted the increasing importance of the film industry in creating employment opportunities and providing platforms for young creatives to showcase their skills on a global stage.
Industry leaders present at the event called for stronger collaboration among stakeholders to unlock the full potential of the sector. They noted that a well-supported creative economy could significantly contribute to wealth creation and youth empowerment across the country.
Among other notable attendees were Victoria Goro, Director of the MultiChoice Talent Factory East Africa Academy, representatives from the Communications Authority of Kenya, and Timothy Owase of the Kenya Film Commission.
The government, through agencies such as the Kenya Film Classification Board and the Kenya Film Commission, reiterated its commitment to supporting initiatives that align with the Bottom-Up Economic Transformation Agenda (BETA), aimed at fostering inclusive growth.
The graduation ceremony marked another step in positioning Kenya as a regional hub for film production and creative innovation, with stakeholders expressing optimism about the sector’s future trajectory.
